Lean Moms was established in 2012 as a holistic health support site for mothers. Our goal is to provide mothers with the right support they need to reclaim themselves and their bodies.

About the Founder

Lean Moms was founded by Lacy Crook. Lacy is the CEO of LeanMoms.com and the author of "Becoming a LeanMom" a weight loss book for moms. Lacy is a mother of three daughters after years of struggling with infertility. Being a mom was her life dream. She created Lean Moms as a way to support other mothers who want to be great moms, but also want to feel great while doing it too.

Lacy is a busy entrepreneur who also owns a marketing consulting firm focused on assisting professional female business owners with building and growing their business online.  

Lacy has a B.S. degree in Health and Wellness, is a certified NASM personal trainer, and a certified Precision Nutrition coach. She is also educated on Digital Media and Marketing through Duke University.

Lacy has been featured on several local and national media platforms. She is also the author of a six-week challenge series for families, titled "Healthy Families Begin With Healthy Moms".

Lacy enjoys sharing her knowledge with a variety of audiences from professional women's organizations, teen girl's groups, workplace wellness events, and online health summits. She is always happy to teach and inspire those looking for ways to improve their health and wellness.  If you would like Lacy to speak at your upcoming event, please email support@leanmoms.com. 

Our Mission

Lean Moms is dedicated to providing mothers and women with accurate information in a supportive setting. We work with specific partners to develop resources for every mother, regardless of income. Our goal is to make every mom's life easier through better education and encouragement in the following areas: physical health, nutrition, mental and emotional health, and creating healthy, supportive relationships. 

To get involved with our organization or donate your time or product, please email support@leanmoms.com


Healthy children are born from healthy, respected, well-nourished and educated mothers and it is imperative that they have a voice in the decisions which affect them. If you empower a mother and let her have her say towards a poverty-free future, the positive impact this would have on ending hunger will be immense.
— Dionne Warwick, U.S. Ambassador for Health